So, there you are, you have mastered all kinds of technical obstacles to design your website, you have successfully liked it with your Twitter and Facebook pages, you have written a few pieces of content, uploaded some cool photos. You are ready for the World to come and see what you have done.
Unfortunately, days and weeks go by, and nobody comes; even when a few bits of traffic coming your way, the bounce rate suggests that they probably came by accident. Don’t worry if you are in this situation. Most blog owners have been there, and this does not spell the end for your blogging career; what this does mean though, is that you need to re-stock and start doing things differently if you want to create a successful blog like Michael Thomas Eckhardt, let’s take a look at what needs to change.
Design
You only get one chance to make a first impression, and if people are coming to your website and not staying there, then it is likely that the design is one of the things that is holding you back. If you are worried about this, then the best thing to do is ask some friends and family to see what they think of it, if it ain’t right, then fix it soon.
Quality of Content
You have to ensure that your website is filled with high-quality content if you want people to enjoy your site and be willing to share it with their friends. Please do the same thing with the content on your website as you have done with design and speak to those around you to see what they think of it. Try to put yourself in the position of someone who has found your website and asks yourself honestly if it would read and that you would enjoy; if the answer is no, then it is time to rethink your content.
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Social Media
Once you have sorted out the design and the content of the website, then it is time to tell the World about your blog, and the single best way to do it is through social media. When sharing on social media, you need to remember that this is your shop window, this is your opportunity to show off the bets of what you have created, and as such, you need to ensure that you are sharing the very best of what you have done. When sharing on social media, try to strike up a conversation with some of the strong powered influences in your niche to see if they will share or comment on your stuff. Remember that the internet is a huge community, and if you want to become an important part of it, you need to make sure that you are working with those who have the biggest influence.
