Marketing

Are curved TVs Just a Marketing Gimmick?

As local CCTV installers know, there are many types of TVs out there, in plenty of shapes and sizes, but one of those stands out: the curved TV. This article will go over the benefits and drawbacks of the curved TV, helping you decide for yourself whether it is a marketing gimmick or not.

LG's Latest Flex-OLED Display: Curved for Gaming, Flat for TV

 

Pros

Improved Immersion

The biggest argument for curved TVs is that they improve immersion in the movie you are watching. Indeed, cinema screens are curved for the same reason, as the world on the screen looks like it wraps around the viewer, much like the real world does.

Added Depth

When watching a curved TV, most individuals say that they were under the impression it was a 3D program, even though it may have been only 2D. This happens because the curve on edge adds to the visuals, resulting in an added sense of depth.

Field of View that is Wider

When the image is bent towards the viewer, the effect is that it makes them feel as though they are getting a wider image than when looking at a flat screen, even though the sizes may be the same.

Improved Contrast

The idea here is that when the screen is curved, the light comes towards the eyes more than anything else, delivering a better contrast. This one is hard to measure objectively, but it does appear to be so.

Viewing Angles that are Uniform

The idea here is that the curved shape fits our eyes’ shape, which is why it offers a picture that is much more comfortable for our eyes to deal with than the one coming from a flat-screen TV.

Looks Good

This is highly dependent on preferences, but many people like the appearance of a curved TV, which ends up being one of the big reasons driving their choice for this one over the other.

Cons

Worse Reflections

We have to deal with reflections, regardless of the type of TV we own. However, the thoughts are distorted and stretched with curved TVs, making them wider and more bothersome than on a flat-screen TV.

Limited Viewing Angles

With flat screens TV, you pretty much get the same image regardless of where you’re sitting. However, the other type’s curved shape results in an uncomfortable angle when viewing the screen from the side.

Most Benefits Are Dependent on Where You’re Sitting

To get pretty much all of the benefits mentioned above, you have to be sitting in the sweet spot to get that awesome immersive experience and improved depth. Otherwise, all of that is out of the window.

Awkward on the Wall

This one is dependent on one’s tastes, but most people seem to think that curved TVs look awkward when mounted on a wall. However, you may not think so, in which case, this won’t be an issue for you.

Here you have it! The pros and cons of curved TVs, all brought to you so you can decide whether the curved TV is merely a marketing gimmick. At the end of the day, whether that is the case depends on your preferences, more so than on anything else.

About author

I work for WideInfo and I love writing on my blog every day with huge new information to help my readers. Fashion is my hobby and eating food is my life. Social Media is my blood to connect my family and friends.
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