Web Design

Color choice for successful web design

When creating a website, every web designer must select colors wisely as they play an important role in users’ perception. Well-picked colors are able to prompt visitors to purchase a product or service from a website or make them leave for good.

Despite the apparent easiness, professional web design studio Direct Line Development would like to share some useful tips on how to properly select colors for your next web design project by yourself effectively.

Use natural colors

Natural colors make a difference! Use soft colors to make it easy on users’ eyes to browse your website.

Use contrasting colors

Using contrasting colors is the best way to bring what you want your visitors to see to the fore on a website. Whether it be an article or product, a contrasting background is a great solution to make information jump out at users and promote products.

Use 3 key colors maximum

Websites are sources of information and the main goal of a professional designer is to highlight the needed information and drive users’ attention to other key elements on the site. The simplicity and minimalism are time-proven tools that work well.

Focus on your target audience

Knowing who is your target audience is essential as it determines what color scheme to choose and how to make web design. Keep in mind when designing a website that it is for users. If you create cartoons for kids, use bright and vivid colors or if it is Adobe Kuler is the most popular tool. It helps match colors. The beginners will appreciate the simplicity of use and user-friendly interface.

  • COLOURLovers is a storage of ready-made color schemes for all tastes. Here you can easily  create, edit or download color scheme patterns for your website.
  • Colorjack is a good source that blends features of Adobe Kuler and COLOURLovers. You can create your own color schemes, edit or download patterns.
  • The Bottom Line

    Color selection in web design is an essential step in website making process. Creating various color schemes can be fun but a website is a tool that has its functions. We at Direct Line Development always examine target audience and pay attention to behavioral factors during web design process. It allows us to create attractive, user-friendly and better-performing websites. When working with us, our clients can be sure that they get modern, adaptive web design and business tools.

    About author

    I work for WideInfo and I love writing on my blog every day with huge new information to help my readers. Fashion is my hobby and eating food is my life. Social Media is my blood to connect my family and friends.
    Related posts
    Web Design

    Web Site Design - Create a Website for Business Success With This Step via Step Help

    Web Design

    Enhance Your Web Design and Publishing with These Handy Font Tips

    Web Design

    The Inspiration of Being a Web Design and Development Freelancer

    Web Design

    Amazon SEO: Top five visibility suggestions

    Sign up for our newsletter and stay informed !