There is one thing people do when they are in need of a service or a product,they google it. It doesn’t matter what type of business you have or what product you are selling, It’s important to have an online presence so that people will not only find you but trust you.

If you have a service then you should have a website. Not only should you have a website you should have an optimized one in order to show up in the search results for whatever keyword your business is based around.

Most people have no clue that there are several different types of SEO methods that you can use to get your business seen by your targeted audience. But when it comes to optimizing. there are several different types of SEO services offered in Phoenix.

Different Types of SEO

For the people who don’t know, SEO stands for search engine optimization. It is how your potential customers end up finding your company. This is what we would like to call organic traffic. It’s traffic that you don’t have to pay for. It’s traffic that grows over time and stays consistent even after you put in the work.

Keyword Competition

Search Engines like Bing and Google are always crawling websites to see who has the best content. And when they search they are searching through keywords. When they say content is king that is exactly what they mean.

SEO starts out fairly easy but can get extremely complicated the more complex it gets. The SEO basics start with finding a low competitive keyword and ranking a page off of your site for that said keyword.

There is no Phoenix SEO without keywords. Until the Search engines change their algorithm to where keywords are no longer a ranking factor, they will continue to be the main focus. It’s important that you understand just how important keywords are.

Picking the right keywords is crucial when it comes to optimizing your site. Choosing the wrong ones or the ones that are high in the competition will leave you traffic less. Choosing keywords is about choosing ones that have decent monthly search volume and low competition.

On Page optimization

Many website and business owners think that stuffing their content with their keyword is ideal when doing on page SEO. Unfortunately Google and Bing no longer rank pages based on the number of keywords.

On-page SEO should be done with elegance. Proper placement of your keywords means utilizing them in your title tags, header tags, and throughout your content. Less is more when it comes to keyword placement.

Meta Descriptions

The meta description of your text is always located at the bottom of your title. You should always use your meta description buy explaining what your page is about. It’s a short description that should consist of your keyword.

Image Alt Tags

When it comes to image alt tags, you must not overlook pushing your keywords. Many people think that image alt tags aren’t important when they really are. Search engines love images.

And although they can’t understand the image, they are capable of reading the code that is within the image. Describe your image with your keyword within the description so that you help the search engines rank your page.

Conclusion

SEO is a long term method that takes time and effort. Using an Phoenix SEO company to get your business ranked will grow your business from the inside out. Allowing you to build effortlessly in the future.