Websites have been an integral part of any small or big business house, for their growth and survival in the market. It is an established fact in the year 2018 that the survival of most of the businesses would not be possible without having a website of their own. The idea of a website comes from the dawn of the digital age, where the presence of a company was required to be active in the market for conducting business. It not just gives an overview of what you are selling or rendering but a brochure to your business that would attract customers. This brings light to the fact that how different websites can get in the near future. As we already know that most of the businesses that are active in the market, even though some of them operate solely in the offline market are well verse with having their own website. So how different can it get by the year 2020 which can be noticeable? Let us find out.
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Real-Time Data and Communication
One of the major reasons for having a website set up for a business is to stay connected to the existing customer base and to communicate with the potent customer base. This may get largely focussed in the upcoming years by enhancing the communication and providing real-time statistics to the viewers of the page. This can be achieved by engaging more in the digital world and having a team ready to manage all the activities there. Your business website might not be just the place to fetch Email ID or phone number anymore. It can be actually used to set up direct communication between the operators and customers with real-time data analysis in the background to make it even more transparent.
Website Visitors Optimization
In the current time, the only thing that the website owners want is maximum viewership to attain the goal. In the coming months, it can be very well expected that the websites are more optimised towards visitors and adapt accordingly. This trend can stop malpractice in cookies and contribute towards data loss as well. Some websites have already started optimising in this manner and it can be a trend by 2020. E-commerce websites are optimising this for quite a while to show the user relevant things to purchase. Similarly, there are some online ticket service websites which have adopted the same methods as well.
With improved visuals, it is not meant that the websites would have better colours or font, but it would be crisp in interpretation. Again, following the actual objective, the website needs to be informative about the business. It can be a trend that the websites would be more adaptive towards the visitors in terms of interpretation. This would ensure lack of communication drop and there would be an assurance that the potential customers are getting the right message.
Enhanced Data Handling
This is simple maths if you look into it properly. From the year 2005 to 2010, there has been a gradual increase in internet activity, but the same has shot sky high after 2010. It has been seen that there is a continuous growth in internet activities for which websites crash and sometimes malfunction. This can be handled in a better way by handling data in a more secure manner. It is estimated that the volume of data which was 2.8 Zettabytes in 2010-2012 is supposed to go up by 2000% in the year 2020.
There are a lot many trends which are still to be listed considering the quick growth of the internet and its audience.
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