Director Tourism, Kashmir, Nisar Ahmad Wani, Deputy Director Enforcement Amarjit Singh, Deputy Director Registration, Syed Shabir Ahmad, Deputy Director Publicity Riyaz Ahmad Shah, Deputy Director Recreation Sarfaraz Mohammad, Deputy Director M&W Zahoor Ahmad, Assistant Directors of various traveler destinations were present in the assembly.
During the assembly, the representatives from lodge, travel, and houseboat proprietors associations, even as lauding the tourism branch’s promotional campaigns, gave their suggestions and comments to the Commissioner Secretary.
They advised the department to move toward greater fullness of social media life for tourism marketing and destination promotions. The representatives also sought the department’s participation in all the travel trade gala’s held across the u. S.
Sampheal informed them that the department had launched aggressive advertising and marketing campaigns on social media underneath the slogan “Kashmir Calling” and “When Are You Visiting.?”
He said this campaign on social media is getting correct reaction and engagements from the potential visitors. He additionally said that once taking proper permissions from worried authorities, the branch could provide stay drone insurance of the tourist motels on an ordinary foundation, so travelers will see by way of themselves how site visitors and travelers are taking part in their vacations freely at one of a kind fitness accommodations.
Also, he informed that the social media campaigns are proving fruitful as tourist inflow to Kashmir is selecting up.
While declaring that the branch has been undertaking normal avenue suggests and taking part in travel trade gala’s within and out of doors the united states, Commissioner Secretary assured the traveling alternate that the branch could make sure its participation in all of the major tour fairs across u. S. A.
He stated the branch has also commenced cultural programs at principal traveler lodges to entertain travelers and interact with locals in such programs.
The representatives from Travel Agents Society of Kashmir, Travel Agents Association of Kashmir, Jammu and Kashmir Tourism Alliance, Association of Kashmir Tour Operators, Travel Agents Association of India – JK Chapter, Urban Travel Agents Association, Nigeen Tourist Trade Association, Travel Agents Federation of Kashmir, Kashmir Chamber of Commerce and Industries, Jammu and Kashmir Hoteliers Club, Kashmir Hotel and Restaurant Owners Federation, Kashmir Hotel and Restaurant Association, JK Hotel and Restaurant Association, Pahalgam Hotel and Restaurant Owners Association, Kashmir Houseboat Owners Association besides media people attended the meeting.
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