Since its launch, Instagram has seen its traffic grow very quickly.
The ease of taking pictures with the mobile, the opportunity to develop for free its community, the opportunity to interact with Instagramers: so many reasons that make the social network a real fad.
By cons, what to do with an account with 3 followers?
The question then arises: how to increase the number of Instagram followers?
Brands are now naturally turning to this social network to speak. We’ve studied for you the best practices on Instagram and listed the tips for your brand.
1. Increase the number of subscribers with the right content
Do you go on Instagram? The best way to buy Instagram followers or get for free to share value-added content.
The Starbucks brand is a model in the field. Each published visual is of quality and creates a positive feeling around the brand. The values of sharing, quality & assurance of having a good time are each time expressed in the proposed photos.
To ensure quality, some brands do not hesitate to use photographers recognized or about to become.
Allowing the emergence of a young talent is a bet that can pay off for brands because financially more interesting and to show a prescribe image for the brand.
2. Follow similar Instagram accounts and influences
Instagram icon to start on Instagram, you can instantly find users who already publish content in the theme of your brand or business.
The easiest way to do this is to use hashtags to find existing content and track those potential users.
Use the Instagram search engine to find users who share the same interests as your brand and follow them. Always using the search engine, identify the influences on your topic and make sure you interact with them and enjoy the visibility they offer.
Tip: How to boost his Instagram account? Use the Explore section on the Instagram mobile app to find recommended users and photos for you!
3. Always comment on his own photos
How Instagram is not just a place to add photos. The Instagram are also present to discuss. Your brand will be popular if you create these exchanges with your subscribers as users follow the brands to chat with them.
You can easily create engagement and make your brand appealing, by responding to most comments received.
Tip: You generate more engagement from users if you respond to all the feedback you receive!
Hashtags are useful for getting new followers on Instagram. Use the Instagram search engine to identify hashtags that work well with your brand universe and see if these hashtags are popular.
Tools can also help you identify the best hashtags to use for your brand. Then use these hashtags in each of your posts. Your photos will be identified on Instagram and give visibility to your brand.
Once your community has reached an interesting size, you can also create your own tag. It may include a product name, slogan or name including the name of your brand. For example, Abercrombie and Fitch uses #AFStyle, Coca-Cola tag his posts with #ShareaCoke, etc.
5. Geolocate your Instagram photos
Geolocate Instagram pictures, Instagram allows geolocation of the photos you add. The instagramers look at the pictures of places they like.
By sharing photos on popular places, you will gain visibility and increase your number of followers.