Taking a page from Instagram, Twitter on Monday unveiled its own
Filter Of Twitter
The filters will be live on the latest versions of the Twitter for iPhone and Twitter for Android apps, Twitter said in a blog post. The micro-blogging site is working with Aviary to power the filters and effects, which was selected as Flickr’s online photo editor back in April.
Twitter is offering eight filters: vignette, black and white, warm, cool, vintage, cinematic, happy, and gritty. To add a filter, upload a photo to Twitter as you normally would by clicking the photo icon on the compose screen and selecting your image. Three photo options will appear at the bottom of the screen: an auto-enhance wand, filters, and crop. Select the filter option in the center to hipster up your pic. Swipe left to see your photo in all eight filter options. Once posted, filters will show up on a newsfeed just like twitpics do now.
Million Of Twitter
“Every day, millions of people come to Twitter to connect with the things they care about and find out what’s happening around the world,” Twitter said in its blog post. “As one of the most compelling forms of self-expression, photos have long been an important part of these experiences.”
Rumors about a Twitter-based filtering options emerged this weekend in a report from All Things Digital. The blog pointed to the string of black-and-white filtered photos Twitter chief Jack Dorsey had been posting since the beginning of December (above) as possible proof that filters were in the works.
Twitter stressed that “we’ve been making it easier and faster to share and discover and enjoy great photos on Twitter every day,” a nod to its recent spat with Instagram. The Facebook-owned photo site recently pulled its support for Twitter Cards, which resulted in some Instagram photos showing up cropped on peoples’ Twitter feeds. Then, over the weekend, Instagram photos seemingly disappeared from peoples’ Twitter feeds altogether, though the links remained.
Not to be outdone, Instagram released an app update of its own today, with a new filter and some new camera options.
This pre-holiday release for Twitter could provide some holiday competition for Instagram, which broke records last month when more than 10 million Thanksgiving Day photos. “For several hours throughout the day, more than 200 photos about Thanksgiving were posted every second,” Instagram boasted in November.
Meanwhile, the social media photo wars continue, as Google rolled out an Android version of the Snapseed photo app from Nik Software, the Instagram rival that Google acquired in September.
In other Twitter news, the company announced today that its new profiles, which began rolling out in September, will be available to all users as of Wednesday. Anyone stuck in the past, refusing to upload a cover photo, will see only the default grey image on their profile page. The Twitter team encourages creativity with its new feature, pointing to celebrities and brands that have taken a more creative route.