You have to consider certain issues when you design a website – the basics, the elementary, the must-do’s for success: great visuals, easy to read content that is relevant to the user, convenience in navigation, and so on. More people are doing business on a mobile device, which is another factor to consider. These are just the basics of website design.
However, when you want to create an effective and modern website, you’ll need to consider a few extra rules. There are trends in website design, just like in all other areas in life. Do you want a more modern website? Here’s how to do it right.
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Large typography
Companies like to use a certain typography type – and stick with that kind – because customers can easily recognize this and associate it with the brand. Because there are now so many fonts to choose from, companies like to adjust. In recent years, logos and texts have become synonymous with the brand. Choose your typography settings and use them consistently. The simple visual medium will make an immediate connection.
Large, inspiring images
If you have an inspiring picture – a sunset, space travel, a man and child walking on the beach, a tree growing out of the asphalt (anything that captures the emotion and captures the sentiments your brand tries to embody) – then, by all means, use it, and use it well. Your company has a vision, and large web design Bristol specialists from It’seeze Websites.
Adding videos
Having a short video in which a representative explains how you can be of service to the visitor can help. Someone interested will definitely want to hear your sales pitch.
They call them hamburger menus. Make them simple. Make navigation simple.
Enlargement of products
Potential customers appreciate it when they can see large pictures of the item they are interested in – and from different angles, too.
To a large extent, the new features that people are demanding are a result of progression in technology; because our Internet speeds get faster and our computers can handle more data simultaneously, it’s possible to stream more information to the customer – and the customer likes it. In fact, they demand it. Remember, however, that the features should be available (video and large images, for example) but should never be forced upon them. The customer should always be king (or queen); give them great choices and allow them to navigate at pleasure, all the while calling for action.
Image attributed to Pixabay.com
