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This anti-child abuse ad has a secret message only children can see

A secret message only children can see

There are social message ads, and then there are those that do it with a difference!

 

It cannot be stressed enough that child abuse is a serious menace plaguing our society. While there are several outlets to help children speak up against their tormentors, it is a system with gaping holes (leaving room for questions like: what if the oppressed kid is rarely left out alone? Or how does he/she get in touch with such anti-abuse organisations?)

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A child seeing the billboard

 

 

Now one such organisation has galloped ahead of such anti-abuse advertising by putting up a billboard with a difference.

 

The magic lies in the lenticular lens on the billboard that reflects light in such a way that the ad appears differently to ones looking from above and to those looking from below the required height.

lenti 1 071726139177 640x3601 This anti child abuse ad has a secret message only children can see

The lenticular lens in action

 

 

So, children –those shorter than 4’5″ – can see this message displayed on the billboard – “If somebody hurts you, phone us and we’ll help you”. This message is accompanied by a secret contact number of the Spanish organisation, Aid to Children and Adolescents. Adults however, can see, “Sometimes, child abuse is only visible to the child suffering it.” 

 

The idea is to keep the intended message away from the adult (tormentor) accompanying the child.

 

 

[source:tech2]

children

9 comments

  1. Wavatar

    i want assist with a advertisement for pet sitting. any help?

    i sorta understand what to place, i simply have no idea The way i should express it…

  2. Wavatar

    On television i have to evaluate an advert but im stuck around the intended message and interpretation can someone help

    P.S this is actually the ad im doing http://world wide web.youtube.com/watch?v=40DykbPa4Lc

  3. Wavatar

    I’ve heard this term particularly in print advertisement and was greatly popular in Nepal. Please explain.

  4. Wavatar

    I understand you need to join the partner program. Allows state that I had been recognized. After that, wouldso would ads be placed on my small youtube videos(above description). Also, basically can put my very own advertisments, how do you do this? Also, about how exactly much do ads pay?

  5. Wavatar

    i have to do an advert inside a newspaper from the French Revolution. what can be appropriate to market throughout the truly amazing Anxiety About In France They REVOLUTION?

  6. Wavatar

    how you can block ads on yahoo pages

  7. Wavatar

    I’m focusing on my essay about Ads and im drained of brain juice. any ideas?

    What else could you say about Ads? What exactly are its good and bad impacts on society? Please force on the Social aspect :) thanks!

  8. Wavatar

    I’m working on a project for an ethics class and I’m wondering if anyone can provide any examples of how alcohol advertisement/sale is unethical according to utilitarianism.

  9. Wavatar
    Sherman Engelking

    I wish to display the recording of my Items in youtube site or any free site for advertisement. please guide me.

    Thanks.

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